I'm making big changes in my business. I'm in the process of changing the focus of my services to supporting solopreneurs (one -person entrepreneurial businesses) in building a business that lets them serve the world with their unique gifts.
How did this come about? Both my undergraduate and graduate degrees are in business, and for the first part of my career I worked for corporate America and needless to say I didn't like it. When I left that for self-employment and later non-profit work, I stopped even identifying myself as a business person because of my dislike of the hierarchical, slow moving places where I worked. When I started my organizing business in January of 2009, I thought it would be a great service and almost considered the business end of things as an afterthought.
Through investing in some business and marketing training, I learned that my gift and my passion was helping overwhelmed entrepreneurs to get more done by being efficient, having systems, using technology and practicing good time management. I was really happy in this niche and loved the ever-growing part of my business that was really business consulting, not organizing. As I got more clear, I attracted more of the type of clients I love to work with. So what was the problem?
As long as I called myself an organizer, I wasn't able to get the message out because my specialty isn't one people often associate with organizers.
After trying numerous ways to explain my services, it finally became clear that it was time to move on and claim my new business. It's still a work in process, but I will be sure to let you know when I've made the change. It should be in the next few weeks.
It's been a pleasure blogging here and interacting with you. This will be the last regular post here, until I am ready to announce my new site and blog. Stay tuned for that and I hope to continue serving you in my new space.
Talk to you soon! Michele
Great to hear you're moving foward with your dreams. Because of you and your help, I've been looking at putting away more things and throwing out things I don't need. Mum and I both did our homes out and gave a huge amount to charity in the last month; much to Dad's relief. I've stored 25 of my 30 journals so I have more room; yet I don't have to buy another bookcase. My townhouse is looking cluttered, but when I do put things back into their right places (where they live; so Mum says) it opens the place up.
ReplyDeleteThank you for your encouragement and keep me up-to-date with your new site so I can keep myself in check too. You're a true inspiration to all us unorganised ones out here in cyberspace. :)
Thanks Mozette, that's a really nice comment. Here is my new website:
ReplyDeletewww.michelechristensen.com
Yay for all your successes!